A North Yorkshire company is gearing up to play a significant role at one of the UK’s most high-profile events, hosted by none other than Jeremy Clarkson. Unibed, a specialist in horse bedding based in South Milford near Selby, has been selected as the headline sponsor for the World of Horses arena at Farm Fest.
Farm Fest, scheduled to take place from May 22 to May 24 in Warwickshire, is billed as the UK’s largest country fair and music festival. The event, described by Clarkson himself as “rock and roll farming,” promises to bring together a rich blend of country culture, equestrian competition, and high-energy performances. It will feature appearances from the star-studded cast of Clarkson’s Farm on Amazon Prime, including familiar faces like Kaleb Cooper and Lisa Hogan, as well as musical acts such as Sophie Ellis-Bextor, 10CC, Hothouse Flowers, and DJ Chris Moyles.
Unibed’s involvement at Farm Fest highlights the company’s growing prominence in the agricultural industry. Jessica Vickers, the commercial and operations director of Unibed, expressed the company’s pride in playing a key role at such a prestigious event. “We are tremendously proud to be playing a major role in such a high-profile and prestigious national farming event,” said Vickers. “Our appearance at Farm Fest is a recognition of how far we have come, while also giving us a chance to say thank you to customers old and new.”
Farm Fest is set to be an unforgettable celebration of horsepower in all its forms, from the thunderous hooves of horses to the precision and skill of showjumping and equestrian performances. A spokesperson for the event described it as a thrilling mix of tradition, excitement, and high-octane action, where “power, precision, pony-sized chaos, and pure countryside theatre” will converge. The World of Horses arena, powered by Unibed, will offer festival-goers an up-close experience of the equestrian world, with some of the best riders and horses showcasing their talents. The arena will be a highlight of the festival, blending the best of rural tradition with the energy and adrenaline of modern competition.
With its deep roots in the farming community, Unibed’s partnership with Farm Fest marks a major milestone for the company as it continues to expand its influence within the agricultural sector. The event promises to be an exciting and dynamic celebration of farming, equestrianism, and music, and Unibed’s involvement will undoubtedly ensure that the World of Horses arena is a key attraction. As the festival draws near, anticipation is building for what is sure to be an unforgettable experience that blends country charm with contemporary flair.
