New addition unveiled at Clarkson’s Farm

An exciting new addition has been announced for Jeremy Clarkson’s Diddly Squat Farm Shop.
The former Top Gear and Grand Tour host initially bought the 1,000 acre farm in Chadlington, near Chipping Norton, back in 2008.
It has since been the subject of the hit Prime Video show Clarkson’s Farm which started filming in 2019 and was released in 2021.
The first series saw the construction and opening of Diddly Squat Farm Shop, named after the his farm Diddly Squat.
On opening, it only started to sell potatoes that were “cheaper than Aldi” but it has since turned into a solid enterprise welcoming thousands of guests a year from across the world.
Highlights sold there include cow juice (milk), bee juice (honey) and his Cotswold-brewed Hawkstone lager.
But now Lisa Hogan, Jeremy’s partner, has introduced the shop’s latest product.
Taking to Instagram, the Irish model and Clarkson’s Farm star unveiled a new perfume called Silage.
‘Silage’ is a tongue in cheek name, because it is actually fermented fodder made from crops and is a crucial food source for livestock, particularly cattle and sheep.
Sillage in perfume refers to the trail created by a perfume when it is worn on the skin.
Lisa said: “It hasn’t quite arrived yet but I have a sample. As always, we have Jeremy’s writing as the beautiful label.”
She offered a customer to have a smell, which the customer said it “smells really nice”.
Lisa added in the video that Silage is not yet available but will be in the shop soon.
